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 We take the responsibility of insuring your child’s safety very seriously. All prospective KidsPlay coaches are subject to formal interviews, screening, and background checks. 


 Each coach is CPR-AED certified and must pass the NYS fingerprinting requirement.   


 The majority of our coaches are public school teachers, high school coaches, or individuals in the final stages of pursuing a degree in education.


 The balance of our coaching roster is comprised of former KidsPlay kids or parent coaches- folks who experienced the benefits of the KidsPlay program years ago and want to give back to the next generation of players. 



KidsPlay teaches an average of 5,200 children each year. Our unique partnership with public school districts allows us to run programs at fields and gyms in these areas:  Kenmore-Tonawanda, Williamsville, Clarence, Grand Island, West Seneca, Amherst, Starpoint, Lockport, North Tonawanda and Pendleton. 


 We offer children a controlled environment in which to learn and play sports. There are no politics, special favors or clashing egos in KidsPlay. Every aspect of the program is controlled by KidsPlay coaches.


 Roughly 45% of our enrollment is comprised of instructional indoor/outdoor soccer programs (ages 3-12), 45% NFL Flag football (ages 5-14), and the remaining balance between floor hockey (ages 4-9), t-ball (ages 4-6) and basketball (ages 6-9).  

About Us
About Us

With the help and guidance of several good friends, Tricia and I founded KidsPlay of WNY LLC back in July 1991. Fun fact: the company is exactly eighteen days older than our son, Zac.

  Twenty nine years ago, the idea of a sports program that prioritized fun, skill development, and long-term personal growth was pretty unique. Over the years, it has been interesting to see a number of franchises and individuals try to replicate the things that make KidsPlay special. Those that struggle or fail usually make the same mistake: they place their own financial interests ahead of serving the best interests of their players and coaches.

  Tricia and I are part of a roster of over 20 coaches that lead KidsPlay programs across Western New York. Every KidsPlay coach has their own individual style of teaching and motivating their players, yet all share a common recognition of the positive impact that team sports can have on the life of a child. 

  A big part of our job is interviewing coaches that we feel might be a good fit for KidsPlay, and inviting those coaches to be a part of our group. Education in a relevant field and practical experience always plays a big part in evaluating a prospective coach, but the fundamental question we ask ourselves is this: How would we feel if this individual was coaching one of our own kids? 

  We’re proud to call each KidsPlay coach our friend and feel very fortunate that they are a part of our program.